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Nike's collaboration with Jacquemus with Sha'Carri Richardson reportedly leading the campaign could mean that her reported multi-million dollar ambassadorial deal with the shoe giant company may be true.
When news broke out that Sha'Carri Richardson had reportedly signed a $20,000,000 ambassadorial deal with Nike, many doubted the authenticity, which may now be true following the latest collaboration by the giant shoe brand.
In an Instagram post by Jacquemus, the French fashion brand announced its collaboration with Nike as they're set to release a dinky Swoosh bag led by the world's fastest woman for the campaign.
The dinky leather Swoosh bag is a chic joint wardrobe that takes its silhouette from the shape of Nike's 54-year-old iconography, highlighted with Jacquemus' signature hardware logo and a wide adjustable shoulder strap.
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14:55 - 16.01.2024
Sha'Carri Richardson and Shericka Jackson end 2023 season as world No.1 female sprinters
For an exceptional 2023 season, Sha'Carri Richardson and Shericka Jackson are the highest-ranked female sprinters of the 2023 season.
The Swoosh bag will arrive in three colourways: dark brown, dark pink, and ivory. Perfect for those who plan to secure one in each colour, and will be available to purchase from Monday, February 26, retailing for around $525.
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15:29 - 22.02.2024
Sha'Carri Richardson: World's fastest woman leads campaign for $525 Swoosh bag by Jacquemus and Nike
Sha'Carri Richardson will be the face of a new Swoosh bag collaboration between Nike and Jacquemus, which is set to level up women accessories.
With the announcement, fans immediately spotted that the model was Richardson, identifying the picture of the inch-long nails and the arm tattoo.
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It also coincides with the Nike ambassadorial deal the world 100m champion allegedly signed and will see her do many campaigns, such as pioneering a new era of inclusive sportswear through the co-creation of a signature line designed specifically for women of all shapes and sizes.
The new collaboration between Jacquemus and Nike as Richardson leads the campaign, may finally be an affirmation to the multi-million dollar reports, making the world's fastest woman the highest-paid female track and field athlete in history.
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10:24 - 20.02.2024
'Don't underestimate me' - Sha'Carri Richardson warns
Sha'Carri Richardson has given the greenlight on her Olympic season readiness amid record-breaking performances from top athletes.
Also, this will now be the first of many more collaborations and partnerships for Richardson, as Nike aims to maximize her fame and influence by contributing to the creation of groundbreaking athletic equipment that enhances performance and revolutionizes the sport of sprinting.
Furthermore, It continues to prove that Richardson will continually break barriers and inspire a new generation of athletes.
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