Kylie Jenner has been leapfrogged by football star Cristiano Ronaldo to become Instagram's highest-paid user.
Ronaldo, who is currently playing in Saudi Arabia, has made a fortune by promoting the cryptocurrency exchange Binance, the health company Therabody, and the sports website LiveScore on his account.
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The Portuguese star is a big draw with over 597 million Instagram followers, the highest number of followers on the app.
The former Manchester United striker now earns £1.87 million more than reality star Kylie Jenner in every sponsored post.
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With Cristiano Ronaldo surpassing Kylie as Instagram's highest earner, the reality star now falls in the second position in a recent ranking.
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According to reports from the Sun, Kylie Jenner has profited by endorsing designer Jean Paul Gaultier and her own products, like Kylie Cosmetics and Kylie Swim.
The footballer Lionel Messi, who charges £1.38 million for a sponsored post, is third on the Instagram Rich List.
He has 479 million fans on the website and is the second most followed celebrity. He has shared sponsored content for Adidas and Budweiser.
Singer Selena Gomez is ranked fourth, followed by actor Dwayne Johnson who is in fifth position.
With a sixth-place finish, Kylie has placed ahead of her half-sister Kim Kardashian on the list of Instagram's top earners.